https://www.youtube.com/embed/axtM8tHNIK4 Today in the digital world, the website is one of the key tools for fundraising. All other digital tools like emailer, social media posts, etc. direct the donor to the website where the final step of ‘donating’ actually takes place; and in fundraising, this step is indeed the key. “Donate”/ “Donate Now” button on the website is where the donation process is initiated and thus, it is important that this is appropriately included in the … [Read more...] about How to include a “Donate”/ “Donate Now” Button on your charity organisation’s website?
For a donor, it is important to know where and how the donation made by them is being utilised. This will not only make them feel satisfied but will ensure that they repeat donations. Transparency is one such feature which can help you come up in this competitive endeavour. Thus, for every not-for-profit, it’s important to be transparent with the donor. This transparency can be in various forms. These forms are discussed in the video, hope you will like it. … [Read more...] about Why is transparency important for fundraising?
Grant proposal writing is the “Go big or go home” of the fundraising world. When successful it can regenerate entire organisations and communities. When it goes wrong you have potential lost hundreds of hours of work and investment with very little to show for it. Our experience actually shows that in some cases receiving a letter of rejection from a grant making foundation is not always the end of the road. In this video, we’ve compiled a series of actions you can take to revive your … [Read more...] about What to do if your grant proposal is rejected?
All NGOs need to fundraise. But for new, small, and grassroots NGOs who do not yet have fundraising systems in place fundraising can be particularly challenging, but do not worry! We bring you this video, which will highlight the steps that small NGOs can follow for fundraising. We hope it will help you! … [Read more...] about How can small NGOs manage their fundraising?
A Baseline study measures specific conditions after a project has been designed, based on the log frame indicators. It is an analysis of the current situation to identify the starting points for a programme or project. It looks at what information must consider and analyze to establish a baseline or starting point, against which future progress can be assessed or comparisons made. Now the question comes that how one can design a Baseline Study? To answer this question, we bring this video. … [Read more...] about What is a Baseline Study and how can NGOs design it?
Articles of Incorporation provide the legal description to your NGO by establishing the organisation's existence as per government rules. The articles of incorporation define your organisation's purpose and describe the operational processes and membership details. The number of articles required will largely depend on the country laws. While drafting the article of incorporation, check with the government authorities about the various forms that you need to fill. Depending on the content's … [Read more...] about How to write the Articles of Incorporation for an NGO?
The term 'governance' comes from the Greek verb κυβερνάω [kubernáo], meaning 'to steer'. Every institution, be it public, private, or third sector, needs governance to function. There are formalized forms of management, and the most formalized one is the 'government'. NGOs also need good governance for effective functioning, growth and sustainability. The principles of good governance hold in the dynamic environment the NGOs face today as accountability, transparency, responsibility, … [Read more...] about How to establish Effective Governance in Your NGO?
Believe it or not, Twitter is revolutionizing communication as we know it. The freedom and power of 140 characters is taking social media by storm every day. Daily we come across various things that are 'trending' on social media, and Twitter has a significant role in playing there. For NGOs, many are on social media and Twitter too, but few have been able to tap this platform's potential. Researches and user studies show that Twitter users raise much more funds online than those NGOs who … [Read more...] about Twitter for Good: 9 steps for NGOs to get on Twitter
Videos have always been an unparalleled method to get the viewer to experience your world. So many NGOs are focusing on ethical photography and videography in their fundraising campaigns also. It should be honest because it needs to ensure that the confidentiality of beneficiary information and consent is of paramount importance. For NGOs, storytelling is a way to achieve so many things at one time, like communicating your story to the world, appealing the donors to donate, telling the impact … [Read more...] about How can NGOs use videos for Storytelling?
Foreign embassies under various development cooperation programs organize small grants funding for NGOs in many countries. They can be a significant source of funding to address various socio-economic issues. Besides, their funding programs are usually small in scale but most flexible to implement. In this video, we take a quick look at top foreign embassies and their grant programs and how your organization can learn more information on identifying and apply to such funding opportunities. Do … [Read more...] about Which Foreign Embassies you should approach to apply for grants?