Peer-to-peer fundraising or P2P fundraising is getting a lot of attention by nonprofits these days. Although crowdfunding and P2P are being used interchangeably, it is essential to note that the two are different.
P2P fundraising is a specific type of crowdfunding, wherein you can leverage your supporters and advocates to raise funds for your nonprofit. It helps you reach a large number of audiences and donors, with the added advantage of the increased network, as it is the network of your supporters also that you get to tap to boost your fundraising efforts.
Through this video, you will be able to know the benefits of P2P fundraising for your organization, do watch it till the end!
