Proposal writing has become very demanding, given the complexity of projects put up for funding, and the stakes involve donors and the beneficiaries. Most donors now insist on a comprehensive and clear understanding of the projects submitted for their consideration. Theory of Change (ToC) has emerged as a vital component of proposals to meet this requirement.
Where a project’s scope and impact are substantial and funds are equally large, ToC becomes indispensable. Realizing the advantages of the ToC approach to proposal writing is accepted as a benchmark of quality and increasingly becoming a requirement. Yet, many aspirants for funding are not entirely familiar with the concept and methodology of ToC.
We hope that this video will enlighten and help you understand the importance of ToC to some extent!